Paying for the wrong searches
Broad keywords and no negatives. Your ad shows up for “free”, “jobs” and “how to” searches.
Google Ads Management
Need Google Ads? We’ve Got You.
Done-for-you Google Ads management. Get in front of people who are already searching for your services, and turn those searches into calls, leads and sales.
Intro offer · 50% off month one, max $500See Plans from $245first month · then from $490/moSee Plans from $490/mo
Let’s Discuss Your Google AdsFree growth discussion
- 1.97KGoogle Ads‑reported conversions, 12 months
- 31.2Kclicks · same account
- Cancel anytime
- Live in 7 days
- You own your Google Ads account
Sound familiar?
Clicks are easy. Customers are the hard part.
Most accounts we audit are paying Google for traffic that was never going to buy. These three problems come up again and again.
Clicks, but no calls
People land, look around and leave, because the page doesn’t match what they searched for.
No idea what converts
Tracking is missing or broken, so Google’s smart bidding optimises for the wrong thing.
More budget won’t fix a leaky account. A proper system will.
What we do
Keywords, ads and tracking, run as one system.
Keyword strategy, ads, tracking and weekly optimisation, handled by one team that works inside Google Ads every day.
More qualified leads
Tight keyword themes and negative lists, so you pay for buyers, not browsers.
Higher conversions
Ads and pages that match the search, backed by accurate conversion tracking.
Sustainable growth
Weekly search-term reviews and bid changes, so cost per lead stays under control as you scale.
The core of every plan
The same foundation on every plan, remarketing included. Higher plans add campaign types, a landing-page review and strategy time.
- Keyword & competitor researchBuyer-intent keywords, not vanity traffic
- Search ads & assetsHeadlines, sitelinks, callouts and call assets
- Conversion tracking setupGoogle tag, GA4 and enhanced conversions
- Weekly search-term cleanupNew negative keywords added every week
- Smart bidding managementMove to target CPA once the data allows
- Weekly reportEvery Monday: spend, conversions, cost per conversion, next steps
Campaigns we manage
Search
Performance Max
Shopping
YouTube
Display
Search and remarketing on every plan · Performance Max or Shopping from Growth · YouTube and Display on Scale
Real client results
Real client accounts · names hidden
Numbers from live Google Ads accounts.
Two client accounts, exactly as Google Ads reports them: one over 12 months, one over about six. Conversions are the actions each client chose to track.
OverviewAll campaigns
Sep 1, 2025 – Aug 26, 2026Cost$87.6K
Impressions1.25M
Clicks31.2K
Conversions1.97K
OverviewAll campaigns
Mar 6 – Aug 26, 2026Cost$5.42K
Impressions9.44K
Clicks913
Conversions174.17
1.97K conversionsFrom 31.2K clicks over 12 months: ≈ $44 per conversion, ≈ 6.3% of clicks.
≈ $31 / conversionMar–Aug 2026 account: $5.42K spend for 174 conversions.
≈ 19% conversion rateMar–Aug 2026 account: 174 conversions from 913 clicks.
Google Ads-reported results from two individual client accounts, for the date ranges shown on each card. Your results depend on your industry, cost per click, offer and budget. We don’t promise a specific cost per conversion.
Want a realistic plan for your budget?
See plans for your budget
How it works
From sign-up to live campaigns in 7 days.
You know exactly what happens after you sign up. No waiting around, no guesswork.
- 1Day 1 · 2 minutes
Pick your plan
Choose a plan and send the short form. No payment today: we confirm your plan and send your onboarding form within 1 business day.
- 2Day 1–3
Audit & keyword plan
We audit your account, tracking and search terms, then walk you through a keyword and budget plan.
- 3Day 4–7
Build & launch
We set up conversion tracking, build the campaigns, write the ads and go live.
- 4Week 2 onward
Optimise weekly
Search-term cleanup, new negative keywords and bid changes every week. Your report lands every Monday.
Plans & pricing
Choose your plan. We’ll take it from there.
Ad spend is paid directly to Google from your own Google Ads account. Our fee covers strategy, setup and weekly management.
Starter
Ad budget: $1K–$3K/mo
For businesses getting started on Google Search
$245$490/ monthFirst month
then $490/mo · cancel anytime
+ your ad spend, paid directly to Google
The full core system for Search, plus remarketing to bring back visitors who didn’t convert.
Choose Starter
No payment today. Takes 2 minutes.First-month offer saved with Starter.Billed monthly until you cancel
- Google Search campaigns
- Remarketing campaigns
- Keyword research & ad copy
- Conversion tracking setup
- Weekly search-term cleanup
- Weekly report
Growth
Ad budget: $3K–$10K/mo
For businesses ready to go beyond Search
$445$890/ monthFirst month
then $890/mo · cancel anytime
+ your ad spend, paid directly to Google
Adds Performance Max or Shopping, a landing-page CRO review and a monthly strategy call.
Choose Growth
No payment today. Takes 2 minutes.First-month offer saved with Growth.Billed monthly until you cancel
- All Starter essentials, plus:Search & remarketing campaigns · keyword research & ad copy · tracking · weekly search-term cleanup · weekly report
- Performance Max or ShoppingWe choose the right fit with you at kickoff
- Landing page CRO review
- Monthly strategy call
Scale
Ad budget: $10K–$20K/mo
For brands running Google across Search, YouTube and Display
$990$1,490/ monthFirst month
then $1,490/mo · cancel anytime
+ your ad spend, paid directly to Google
Adds YouTube and Display, offline conversion import and a dedicated account manager.
Choose Scale
No payment today. Takes 2 minutes.First-month offer saved with Scale.Billed monthly until you cancel
- Everything in Growth, plus:
- YouTube & Display campaigns
- Offline conversion import
- Dedicated account manager
- Bi-weekly strategy call
No payment today
No setup fee · billed monthly
Kickoff call within 24 hours + account audit
Cancellation & refund terms
Run 2+ Sarafi services? Save 10% on each from month two.
Plans follow your ad budget. Spending more than $20K/mo? We’ll quote a custom plan. Not sure which plan fits? Book a free growth discussion
Offer and billing terms
Introductory offer: new clients only (no Sarafi Google Ads plan in the past 12 months, checked by business name, website and ad account; one per business). 50% off the plan fee for your first monthly billing period only, up to $500 off; from month two, the regular monthly price. Code GOOGLE50 is applied to your first invoice. Offer ends .
Ad spend is paid directly to Google and is not included or discounted. Cancel online or by email any time before your next billing date. The introductory first month is non-refundable once onboarding has started. If your monthly ad spend stays above your plan’s range for 2 months in a row, we’ll move you to the matching plan from your next billing date, after 30 days’ notice. You can cancel instead.
One month at a time. What you build stays yours.
Plans are month-to-month, so you’re never locked in beyond the current month. If you cancel, you keep the Google Ads account, the conversion tracking, the keyword and negative lists and every ad we wrote.
Live in 7 days
Report every Monday
Cancel before next billing
How does the introductory offer work?
New clients pay half the plan fee for their first monthly billing period, up to $500 off: $245 for Starter, $445 for Growth or $990 for Scale. From month two you pay the regular price ($490, $890 or $1,490 a month), month-to-month, and you can cancel any time before your next billing date. One per business, for new clients. Ad spend is paid directly to Google and is never included or discounted.
Do you offer a discount for more than one service?
Yes. Run two or more Sarafi services (Meta Ads, Google Ads, video editing) and you save 10% on each from month two with code BUNDLE10.
Is ad spend included in the price?
No. Google bills your own Google Ads account directly for clicks. Our monthly fee covers strategy, setup, tracking and management.
What’s in the free growth discussion?
We review your Google Ads account, tracking and search terms (or your offer, website and keywords if you haven’t advertised yet) and show you the biggest opportunities. It’s free and there’s no obligation to buy a plan.
Do you guarantee results?
No one can honestly guarantee Google Ads results. What you get: campaigns live within 7 days, weekly search-term cleanup, a report every Monday and a plan you can cancel any month. You keep the account and everything we build.
Can you work in my existing Google Ads account?
Yes. We keep your history and data, fix what’s broken and build from there. If you don’t have an account yet, we set one up in your name.
How soon will I see results?
Campaigns go live within 7 days. Search ads can bring clicks from their first day live. Smart bidding usually needs 1–2 weeks of data, and results tend to settle within the first month.
How much should I spend on ads?
Plans are sized by monthly ad budget: $1K–$3K, $3K–$10K or $10K–$20K. Spending more than $20K/mo? We’ll quote a custom plan. We recommend at least $1,000 a month so smart bidding has enough data. The right number depends on cost per click in your industry, and the free growth discussion includes a starting budget based on real keyword data.
Who runs my account, and what access do you need?
We send a manager-account link request to your Google Ads account. You approve it, you never share your password, and you can remove our access any time.
Can I cancel, and do you offer refunds?
Yes. Plans are month-to-month, with no setup fee. Cancel online or by email any time before your next billing date and you won’t be charged again. The introductory first month is non-refundable once onboarding has started.
Build the system behind growth
Be the answer when customers search for you.
Pick a plan in 2 minutes. Your ads can be live next week.
$445 first month, then $890/mo · month‑to‑month · offer saved with your plan
$890/mo · month‑to‑month · plan pre‑selected
Compare all plans · Not ready yet? Book a free growth discussion
- You own your ad account
- No payment today
- Kickoff within 24 hours