111 qualified leads for a roofing company.
- 03 · Demand
- Leads
- 111
- Cost per lead
- £5.05
- Ad spend
- £561
At a glance
Roofing companies need a consistent flow of homeowner enquiries for roof repairs, replacements, inspections and storm damage services.
Cost per qualified roofing lead, homeowner enquiry quality, lead-to-inspection rate, and cost per booked roofing estimate.
22 Nov – 3 Dec 2025. Figures as reported in Meta Ads Manager for this period.
The campaign
Roofing companies need a consistent flow of homeowner enquiries for roof repairs, replacements, inspections and storm damage services.
We managed the Meta Ads campaign with a focus on lead generation, audience reach and cost efficiency, to evaluate how Facebook and Instagram advertising could support customer acquisition. During the reported period of November 22 to December 3, 2025, the campaign generated 111 leads, reached 42,962 people and delivered an average cost per lead of £5.05 with approximately £561 in advertising spend.
111 qualified leads for a roofing company.
The results.
Meta Ads, 22 Nov – 3 Dec 2025.
- 111Leads
- £5.05Cost per lead
- 42,962Reach
- £561Ad spend
Figures as reported in Meta Ads Manager for the period shown. Results vary with market, offer and budget.
What we measure.
Cost per qualified roofing lead, homeowner enquiry quality, lead-to-inspection rate, and cost per booked roofing estimate.
Every campaign starts with the pixel and conversions API in place and an agreed cost per result or return target, then a monthly report in plain language against that number.
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